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Beyond Superficial Change: Genuine Transformation in the Digital Era

Brandon M. Lewis
Jul 24, 2023 12:40:28 PM

The rapid progression of the digital revolution requires proactive adaptation by businesses. Emerging technologies such as the Internet of Things (IoT), Artificial Intelligence (AI), robotics, and other innovations are revolutionizing the business landscape. In order to maintain a competitive edge, organizations must strategically reassess their approaches. The integration of technology alone does not suffice; a comprehensive transformation encompassing the entirety of the business, including operational methodologies, corporate culture, and leadership, is imperative.

Attaining digital maturity is not an instantaneous feat. It demands a substantial investment of time, unwavering commitment, a willingness to take calculated risks, and resolute leadership. Digital leaders eschew quick-fix solutions and instead foster a long-term vision, empowering their teams to transform this vision into reality. The process involves envisioning a digital future and realizing it by investing in appropriate technologies and strategies.

In a digitally driven world brimming with innovation, businesses must wholeheartedly embrace the opportunities and challenges it presents. By embodying a digital mindset, they can adapt, flourish, and shape the future trajectory of their respective industries.

During the course of a company's digital transformation, a comprehensive overhaul of its operations takes place. This transformative process extends beyond mere enhancements to the customer experience and permeates the very fabric of work methodologies and procedural frameworks. Consequently, internal challenges may emerge within the organization. Certain individuals or departments may exhibit resistance to change, perceiving it as a threat to their job security or as an infringement upon established conventions. 

When implementing digital leadership and organizational changes, it is crucial to acknowledge the presence of this internal inertia against change and take proactive measures to address it. This can involve employing change management practices, fostering cross-departmental collaboration, and cultivating a safe environment that encourages learning from mistakes.

However, it is important to recognize that this internal inertia against change is not always negative. It can serve a purpose in safeguarding the existing business and brand, acting as a deterrent against unnecessary risks. Challenges arise when the resistance against change mistakenly interpret digital disruption as a threat.

To strike a harmonious equilibrium between safeguarding the existing business and embracing digital disruption, some organizations deliberately foster a controlled level of conflict within their teams. They comprehend that conflicts will inevitably arise and, therefore, strive to manage and direct them effectively.

But internal inertia can present itself in more ways than merely direct conflict or disagreement. Sometimes companies or departments within will attempt to appear innovative and changing without making the efforts necessary to actually do so. Examples include granting employees flashy job titles, creating trendy office spaces, deploying digital buzzwords devoid of substance, and undertaking superficial excursions to destinations such as Silicon Valley.

To ensure that the change to becoming a truly digital company is real, it is imperative to establish measurable objectives that are directly linked to genuine business innovation and customer engagement. Regular reporting at the board level helps maintain focus on these objectives and ensures continual progress.

This is one of the many ways software process mining can be of use in large corporations. Software KPIs and visualizations create transparency and allow for accountability within digital initiatives, while also creating a common basis for discussions among both the technical and managerial leaders. 

Software Visualization

What Makes a Good Digital Leader?

Being an effective digital leader entails possessing specific skills and assuming important responsibilities. Digital leaders must have a comprehensive understanding of emerging digital technologies and their potential applications within the organization. They also need to establish strong relationships with external entities such as other companies, industry experts, and academic institutions. Their ability to articulate how digital technology will shape the future of the organization is crucial.

Furthermore, digital leaders bear the responsibility of educating the board on digital topics and ensuring that digital aspects are integrated into the company's overall strategy. They must actively foster the development of the organization's digital capabilities and ensure the effective utilization of data. Building a proficient team equipped with digital skills is of utmost importance, and digital leaders should actively promote the adoption of innovative digital technologies.

In addition, digital leaders are accountable for overseeing and providing guidance throughout digital projects. To excel in this role, they should possess a strong grasp of digital technology, a deep understanding of the organization's industry, strategic thinking abilities, effective communication skills, and the capacity to influence others positively. Building and leading high-performing teams is a critical skillset for digital leaders, which is why increasingly CIOs and other IT leaders turn to a digital boardroom of KPIs to help optimize software initiatives.

Ultimately, successful digital leaders exhibit the foresight to envision the long-term future of the company and drive necessary changes accordingly. By possessing a combination of these essential attributes, digital leaders can effectively navigate the digital landscape and steer their organizations toward sustained success.


The digital revolution requires proactive adaptation. Organizations must transform comprehensively, embracing new technologies and strategies. Digital leaders drive change, empower teams, and foster innovation. Addressing internal resistance and striking a balance between existing business and digital disruption is key. Effective digital leaders understand technology, build relationships, and drive strategic outcomes. They ensure digital integration, optimize data usage, and promote innovation. Building high-performing teams and envisioning the future lead to sustained success in the digital landscape.

To discuss how large corporations leverage software process mining to thrive in their digital projects and how it can help with yours, please contact us here.