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Generative AI and Software Development

Brandon M. Lewis
Sep 29, 2023 10:57:17 AM

Generative A.I., be it in the form of text or picture, has reached the height of hype curve, with headlines daily and Twitter (X) flooded with news of its most recent features. But beyond all the buzz, there remains the real potential for companies to create and capture value. While generative A.I. offers plenty of productivity gains for the fields of marketing, sales, and customer service, this article will focus on the opportunities and challenges within corporate software development, where I believe it will have the most important impact on a societal level.  

How Can A.I. Generate Value in Software Development?

The rise of generative artificial intelligence marks a significant turning point in the landscape of corporate software development. It's not merely a technological advancement but a transformative force that promises to reshape how companies conceive, create, and manage their software products. It has many implications and the roadmap ahead for businesses seeking to harness the full potential of generative AI in this domain:

1. Accelerating Software Development: The foremost advantage of generative AI in software development lies in its ability to dramatically accelerate the pace of development. The metrics from McKinsey are compelling: AI-powered coding support can make engineers 35 to 45 percent more efficient, refactor code 20 to 30 percent faster, and document code 45 to 50 percent more rapidly. This acceleration translates into shorter development cycles, quicker time-to-market, and a competitive edge in the fast-moving tech industry. Companies can respond more agilely to market changes and customer demands, enhancing their market position.

2. Enhancing Code Quality: Beyond speed, generative AI contributes to higher code quality. With automated tools capable of identifying bugs, vulnerabilities, and areas of improvement, technical debt can be significantly reduced. This not only decreases the risk of post-launch issues but also ensures that software products are more reliable, secure, and user-friendly. Improved code quality can lead to higher customer satisfaction, fewer costly bug fixes, and a better overall software experience.

3. Efficient Resource Allocation: Generative AI doesn't just empower developers; it also optimizes resource allocation. By automating repetitive coding tasks and identifying bottlenecks, organizations can make more informed decisions about where to allocate developer time and resources. This leads to a more efficient use of human capital, reduced wastage, and a more cost-effective software development process.

4. Navigating Complexity: While the proliferation of generative AI will exponentially expand complexity, it also provides tools to manage it effectively. Software process management solutions, as demonstrated by Seerene, offer transparency and visibility into the development process. Seerene creates a common language between management and development teams, enabling strategic oversight and rapid intervention when necessary. As AI-driven coding becomes the norm, these tools will become indispensable for maintaining control and governance over software projects.

5. Continuous Improvement: Generative AI's role in software development extends beyond individual projects; it fosters a culture of continuous improvement. By automating code refactoring and providing actionable insights, AI will enable organizations to iterate on their software products more rapidly. This iterative approach allows companies to stay ahead of the competition, respond to changing market dynamics, and consistently deliver value to their customers.

Generative AI – A Trojan Horse of Complexity?

Even now, before generative artificial intelligence has fully proliferated in software development, software production remains one of the most highly complex and opaque processes mankind has created. For example, a single automobile may contain tens of millions of lines of code, far beyond the comprehension of any developer or executive. Already there is an urgent need for transparency in corporate software development.

Now envision the near future. The human limits of coding have been sprung. Once given a prompt by a human, artificial intelligence will be capable of instantaneously writing thousands or even millions of lines into the code base. If software production's complexity has already exceeded human comprehension when limited by human coding capabilities, what happens when a single prompt given to AI results in more new code in seconds than a developer could create in months or years? Already the source of many embarrassing headlines and expensive blunders, software development will be almost anarchy. 

Fortunately there already exists a solution – powered by artificial intelligence even! Software process management helps corporations understand their software development. By leveraging a Digital Boardroom and KPIs, Seerene creates a common language that is intuitive for everyone, from management to developer teams. Combined with software visualizations, in this case software maps, this is an effective solution for streamlining software production in large corporations. Executives can maintain strategic oversight, intervening when necessary; while developers can dive into problematic code and act swiftly. While the value of this within the modern paradigm is apparent, maintaining transparency will become all the more crucial as software becomes ever more driven by artificial intelligence.

Software Map on Compure



In conclusion, generative AI represents a paradigm shift in corporate software development. It offers the promise of not only boosting productivity but also enhancing code quality, resource allocation, and overall software development efficiency. To seize this potential, organizations must invest in the right tools and processes, foster a culture of continuous learning and improvement, and address the ethical and technical challenges that accompany this transformative technology. Those who navigate this landscape skillfully will emerge as leaders in the new era of AI-driven software development, poised to create and capture unprecedented value in an increasingly digital world.

Header image created by DALL-E.

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